We Not Me
Episode 4 - Three things sales teams need to do to be more effective
Show Notes
This week, Dan and Pia are joined by Anna Britnor Guest, who has over 30 years of technology sales experience and who now works to develop and coach salespeople within the SaaS industry. They talk about whether sales "teams" are really teams and not just groups of people, pivoting the mantra of "don't lose alone" to "don't learn alone", and maintaining a common language around the sales process.
Anna also shares three key things teams can do right now to work more effectively to meet the customers' needs, and to meet their own needs.
Takeaways from Dan and Pia
Meet the guests
With over 30 years’ experience in the tech sector, Anna runs Alate Business Growth which helps B2B tech companies to grow their revenues. Her focus is on enhancing global sales capability and developing leaders for scaling businesses. She’s host of the Revenue Riser, where she invites her guests to share real-world sales leadership experiences and insights. Anna’s passionate about helping people to achieve their potential through coaching, mentoring and training. As part of this, she supports women in tech as an Ambassador for Tech Role Models.
She can also be found on the water: waterskiing, wakesurfing in the summer and paddle boarding in the winter.